Rise Up! the Atlanta Falcons Official Battle Cry
By Stacey Dickson at January 18, 2013 | 3:44 pm | 0 Comment
By Ken Sugiura for The Atlanta Journal-ConstitutionTheir last successful branding campaign was spontaneously introduced in an end zone one Sunday 14 years ago. Atlanta running back Jamal Anderson scored a touchdown, broke into a curious arm-flapping demonstration that caught the public’s fancy and the Falcons danced the “Dirty Bird” all the way to the
